Meet The Founder
Meet Erica; the founder of Axiology. Whilst living a vegan lifestyle, Erica soon discovered that natural and vegan was not the norm for her favourite beauty product: lipstick - and so began researching methods to create her own. The search quickly became a passion project for Erica and Axiology was born. A year of testing ingredients and concocting her perfect formula followed - whilst travelling to Bali to research packaging options and ingredients that led to the lipstick we know and love today.