As the co-founder of Alyaka, I am proud to bring my blend of business acumen, honed through an MBA, and a profound passion for the beauty industry to our unique online beauty retail space. My journey in beauty is not just about selling products; it’s about advocating for a deeper appreciation of the art and science behind them, emphasizing sustainability and well-being. My belief is that true beauty goes beyond the superficial, focusing on products that not only enhance external beauty but also contribute positively to our health and the environment.

With years of experience across the global beauty landscape, I've cultivated a keen insight into emerging trends and the efficacy of ingredients, ensuring that Alyaka remains at the forefront of innovation, quality, and transparency. Leadership for me is about setting a standard for authenticity and customer satisfaction in an industry that's constantly evolving.

Outside of Alyaka, my adventurous spirit finds joy in snowboarding and yachting, activities that reflect my approach to life—dynamic, exploratory, and always seeking balance. These experiences enrich my perspective, influencing how I lead and grow in the beauty industry. Through my work, I aim to inspire and empower others to find beauty that resonates on a deeper level, creating a space where beauty, health, and sustainability intersect.